FastCompany Design
The NFL’s first-down measurements take too long. So it’s trading humans for machines
NFL games are slow. They’re 11 minutes of actual action, spread across a 3-hour-and-12-minute broadcast. You can blame that pace of the game on penalties, injuries, and, of course, commercials. But now, the NFL is teaming up with Sony to fix one of the game’s biggest time sinks: measurements.
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1 day ago